Talent Management, Brand Advisory, and IP Development.
Talent Management
We manage a curated roster of actors and creators, providing individualized career strategy across television, film, theater, digital media, and brand opportunities.
Roster Inquiries →Projects & Development
We develop and produce projects across film, television, digital media, and live entertainment, building around strong creative, clear audiences, and commercial potential.
VIEW PROJECTS →Talent Strategy & Deal Architecture
We help brands identify the right talent, structure the partnership, and negotiate the deal, then stay on as the brand's point of contact with talent representation through the campaign.
EXPLORE BRAND ADVISORY →Axiom manages a curated roster of actors and creators, providing individualized career strategy across television, film, theater, digital media, and brand opportunities.
Roster InquiriesAxiom develops and produces film, television, digital media, and live entertainment with a focus on distinctive voices, strong creative, and projects with a clear path to audience.
Talent strategy, deal architecture, and partnership execution for brands working with celebrity and creator talent.
We help brands determine the right talent profile, structure the partnership, and shape the commercial terms. We work directly with talent representation to move opportunities from strategy through negotiation and execution.
We develop and produce content with talent and creators, building the brand into the story rather than around it. From social-first content to longer-form entertainment, we handle the talent strategy, deal structure, and production.
We develop and produce cultural platforms brands can own, from event IP to programming and talent partnerships. Designed to grow year over year rather than end with a single campaign.
Founder, AXIOM Entertainment
Erik Toral is the founder of Axiom Entertainment, a boutique entertainment company operating across talent management, brand advisory, and IP development.
Erik graduated from Santa Clara University with a degree in accounting and began his career at PricewaterhouseCoopers before moving into entertainment at NBCUniversal. His early career across finance and media gave him a foundation in how entertainment, brands, and audiences intersect as businesses.
He went on to spend seven years at Creative Artists Agency, working across television, talent representation, and brand partnerships. Most recently, Erik worked within CAA’s Talent Business Ventures group, developing and structuring partnerships between major brands and entertainment talent.
During his time at CAA, Erik also helped build CAA Latino, a cross-departmental initiative focused on increasing representation, opportunity, and connectivity across the Latino entertainment community. His work extended to strategic relationships across entertainment, nonprofit, and cultural organizations.
Erik founded Axiom around a simple premise. Talent partnerships work best when the talent, economics, creative, and business objective are considered together from the beginning. Today, Axiom manages talent, develops entertainment projects, and advises brands on talent strategy, deal architecture, negotiation, and partnership execution.
Erik also co-founded Axiom Cultura alongside Marielena Acevedo, a platform focused on connecting brands, talent, and cultural IP within the U.S. Latino market.
Whether you're talent seeking representation, a brand seeking cultural strategy, or a collaborator with a project, we want to hear from you.
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