Axiom Entertainment

A boutique advisory and development company,
at the intersection of talent, brands, and IP.

Three Pillars

We operate at the intersection of talent, content, and culture.

01

Talent

Representation & Career Strategy

We manage select creative talent across film, television, digital, and live entertainment. Career strategy, brand partnerships, and the right introductions at the right time.

View Roster →
02

IP

Projects & Development

We develop and produce projects that live at the intersection of culture and commerce. Film, television, digital media, and live entertainment built with brand value baked in.

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03

Brand

Strategic Partnerships

We connect brands with creators and cultural moments that move people. From creator campaigns to event IP, we structure partnerships that feel earned, not bought.

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Talent

Nick Abbott

Film · Television · Theater

Natalia Villegas

Film · Television

Will Dominguez Inman

Film · Television

Sarah Unruh

Film · Television

IP & Projects

We develop and produce entertainment properties with brand partnership opportunities built in from the start.

Active

La Selección

Opening Night World Cup Watch Party. Curated gathering of Latino entertainment talent and industry decision-makers in West Hollywood.

June 2026 · Co-produced with Latinos in Entertainment

In Development

The Loud One

A digital series of Broadway commentary, show breakdowns, and bold industry predictions starring Nick Abbott.

Theater · 2026

Development Slate

Additional Projects

Film, television, digital media, and live entertainment projects currently in development. Combining strong creative concepts with strategic brand opportunities.

Various Stages

Brand Partnerships

We connect brands with creators, cultural moments, and entertainment properties.

01

Branded Entertainment

Brands are no longer just sponsors. The best ones are co-creators. We identify where your brand belongs in the story and structure partnerships that feel like they belong there.

  • Content integration
  • Production partnerships
  • IP co-development
02

Creator Ecosystems

We connect brands with creators who shape taste, not just reach audiences. Identification, relationship management, and deal architecture designed to build long-term cultural relevance.

  • Social Architects (creators who move culture)
  • Relationship management
  • Deal architecture
03

Cultural IP

We build platforms that scale influence beyond a single campaign. Event IP, talent partnerships, and cultural tentpoles for long-term brand equity.

  • Event IP
  • Talent partnerships
  • Cultural tentpoles
View what we’re building

Rooms We Built

Creation

La Fuerza Fashion (NYFW)

Created a defining Latino fashion gathering at New York Fashion Week.

Expansion

Día de Muertos Gala

Scaled Día de Muertos Gala into a flagship Latino cultural tentpole.

Convening

La Posada

Convened leading Latino creative talent into a high-value cultural room.

Collaboration

Lexus x Carlos Eric Lopez

Transformed a traditional sponsorship into a creator-led cultural campaign.

Founder

Erik Toral

Founder, AXIOM Entertainment

Erik Toral is the founder of Axiom Entertainment, a boutique advisory and development company operating at the intersection of talent representation, brand partnerships, and cultural IP creation.

Erik graduated from Santa Clara University with a bachelor's degree in commerce, beginning his career in audit at PricewaterhouseCoopers before transitioning into entertainment finance at NBC. At NBC, he developed an early understanding of how media, brands, and audiences intersect at scale.

He went on to spend several years at Creative Artists Agency, one of the world's leading talent and entertainment companies. At CAA, Erik worked across TV production, talent representation, and brand partnerships, structuring campaigns that connected major brands with entertainment talent and cultural moments. His clients included Lexus and Diageo. During his time at CAA, Erik also built strategic relationships across the nonprofit and advocacy space, working with organizations including GLAAD, NALIP, LALIFF, Latinx House, and the Television Academy.

Axiom Entertainment is built on a thesis Erik held throughout that time: that the most powerful partnerships happen when brands show up inside culture rather than alongside it. The company operates across talent management, brand partnerships, and entertainment development, focusing on building cultural IP and strategic partnerships that create long-term value.

Erik also co-founded Axiom Cultura alongside Marielena Acevedo, a CPG operating executive. Axiom Cultura is a platform connecting brands with Latin creator talent and cultural IP across the fastest-growing consumer segment in America.

Let's Build Something Together.

Whether you're talent seeking representation, a brand seeking cultural strategy, or a collaborator with a project, we want to hear from you.

Get In Touch

Erik Toral

Founder, AXIOM Entertainment

[email protected]